Custom Software and SaaS

From a business idea to software customers pay for.

We turn a domain problem into a product: requirements, architecture, interface, build, pricing and launch. Founders get a partner who thinks about the business model, not just the backlog.

What we build

  • Multi-tenant SaaS products — instant tenant provisioning, 15-day trials, plan entitlements, upgrade and downgrade rules, usage-metered pricing.
  • Vertical platforms — calibration management, real-estate CRM, change-decision apps, financial advisory tools.
  • Internal business applications — approval workflows, MIS dashboards, document engines, Google Sheets and Apps Script accounting systems.
  • Integrations — WhatsApp Business (Meta Cloud API), Google Calendar, email, payment gateways, ERP and accounting systems.
  • Document-heavy workflows — gapless document series, printable challans and certificates with QR verification, audit trails and e-signatures.

Product spotlight: TraceCal360

TraceCal360 is a calibration-management SaaS we designed for manufacturing plants and engineering colleges, built around ISO 9001 measurement-resource requirements. It tracks every instrument from registration to retirement, tells teams which instruments to withdraw and send for calibration, reads calibration certificates with AI (a person always approves), and produces the registers auditors ask for. Self-serve signup provisions a new company in seconds.

How we engineer products

StageWhat you get
DiscoveryBusiness requirement document, user journeys, gap analysis
ArchitectureTechnical specification, data model, security and tenancy design
DesignInteractive clickable prototype with realistic data
BuildIterative releases on a staging environment you can use
CommercialsPricing plans, entitlement matrix, trial and conversion flow
LaunchLanding page, onboarding, monitoring, support runbook

Technology we use

LayerTechnologies
FrontendReact, Next.js, Angular, TypeScript, Tailwind CSS
BackendNode.js (Express, NestJS), Python (FastAPI, Django), PHP (Laravel)
DatabasesPostgreSQL, MySQL, MongoDB, Redis, Supabase
MobileReact Native, Flutter, progressive web apps
ERP, CMS and commerceOdoo 18 and 19, WordPress, WooCommerce, Shopify
AI and automationClaude, Gemini and OpenAI models, n8n, Google Apps Script
Cloud and DevOpsDocker, GitHub Actions CI/CD, Linux and Nginx, AWS, Google Cloud (GCP), Microsoft Azure, Railway, Cloudflare
IntegrationREST and GraphQL APIs, webhooks, WhatsApp Cloud API, payment gateways

Related work

Have a product idea or an internal tool you keep putting off?